You Open Minds. But
How Much?

Oberg Research is an independent research organization specializing in Audience Research and Evaluation. We are dedicated to advancing informal learning by understanding its impact on individuals and communities.

Contact us to discuss your next project.

Services | Programs

What We Do

We have over a decade of experience in developing the right evaluation tools and methodologies. Our expertise includes:
Evaluation Planning
Exhibit Planning/Prototyping,Front-end Evaluation,Impact Evaluation,Process Evaluation
Logic Model Development
Visitor Demographic Studies & Market Analysis
General Consultation

We conduct original research using, but not limited to, the following area of expertise to advance the field of informal learning:
Arts & Culture
Public History
Collaborative Practice
Children’s Museums

Contact us
to discuss your next project.

Our Approach

We believe that collecting and understanding the right data can greatly enhance our mission and further the cause of our partners. Our approach is highly iterative and encourages collaborative dialogue from initial concept to final implementation, to ensure that our partners’ goals are achieved.

Each project has unique goals, methods, and analyses. We use multiple methods to gather data including surveys, interviews, focus groups, and more.

Once the data is in hand we use a variety of analytical techniques to explain what the data means for our partner’s projects and partner’s work. Contact us to discuss your individual project.

TrackNTime™ Tablet Software

TrackNTime™ is tablet software designed for tracking and timing research, especially in a museum setting. It provides evaluators with the capability to design instruments, download exhibition or element information, collect data in an easy, user-friendly way, and export data to Excel for easy analysis.

Using TrackNTime™ researchers can collect data specific to a project, such as:
- Individual's gender, age
- Length of time at a specific exhibit element
- Length of time in exhibit overall
- Order in which exhibit elements were visited

After collection, your data is exported to a spreadsheet and is ready to be analyzed.

TrackNTime™ is available for Android and iPad tablets.

If you need TrackNTime™ support, please contact

Click below to find out more or purchase your copy of TrackNTime™

TrackNTime - Oberg Research TrackNTime - Oberg Research TrackNTime - Oberg Research

Informal Learning?

Oberg Research defines informal learning as the personal and community learning which occurs outside of formal curricula, is guided by personal interests, and is an essential aspect of every person’s life regardless of age. It is the learning we do because it enriches our life, our families, and our communities.

Oberg Research, LLC
Heidi Kartchner, Director
Caren S. Oberg, Founder
TrackNTime Support

© 2013 Oberg Research, LLC
Oberg Research Museum Free-Market Organizations
Oberg Research Museum Free-Market Organizations TrackNTime™